Granddaddy Purple as Gucci

“A procession of transhumans, walking in trancelike step through a suite of operating theaters: Bolted together from the clothing of many cultures, they were Alessandro Michele’s metaphor for how people today construct their identities—a population undergoing self-regeneration through the powers of tech, Hollywood, Instagram, and Gucci. ‘We are the Dr. Frankenstein of our lives. There’s a clinical clarity about what I am doing. I was thinking of a space that represents the creative act. I wanted to represent the lab I have in my head. It’s physical work, like a surgeon’s.’” - Sarah Mower interviewing Alessandro Michele

Alessandro Michele has taken Gucci into the next generation and is building a legacy off his progressive thinking. His Fall2018 Ready-To-Wear collection, with its crystal headpieces and shades of lavender, is a great physical representation of Granddaddy Purple, known for its compact purple buds with shimmering tips. The plant's flowers often look like it is topped with fresh snow. The slightly trippy look electrifies the senses, similarly to the semi-psychedelic high of this strain.

 ⠀⠀

Introduced in 2003, Granddaddy Purple (or GDP) is a indica cross of Purple Urkle and Big Bud. This California staple inherits a complex grape and berry aroma from its Purple Urkle parent, while Big Bud passes on its oversized, compact bud structure. GDP flowers bloom in shades of deep purple, a contrasting backdrop for its snow-like dusting of white crystal resin.

⠀⠀

Its potent effects are clearly detectable in both mind and body, delivering a fusion of cerebral euphoria and physical relaxation. While your thoughts may float in a dreamy buzz, your body is more likely to find itself fixed in one spot for the duration of GDP’s effects. ⠀